About
Marketing-driven. Multi-state.
I'm Veronica Hubley — a REALTOR® licensed in Hawaiʻi, Arizona, and Florida, and Chief Operating Officer of Hawaiʻi's Homegrown Realty. I bring a marketing operator's playbook, an investor's read on STR and income properties, and a former loan officer's grasp of how deals actually close.
Real estate is the natural intersection of everything I've done — lending, hospitality, and digital marketing — brought together to serve clients with clarity and care.
My story
Why real estate. Why now.
My career has cycled through every industry that touches real estate at the operator level — hospitality and timeshare with Wyndham Destinations, vacation rentals with Vacasa, market management with Guesty, multifamily leasing, and lending at Cardinal Financial. Each role sharpened a different lens on how property is valued, financed, marketed, and sold.
As a Loan Officer, I learned how deals close — and how they fall apart. In hospitality and STR, I learned how a property performs — ADR, occupancy, seasonality, the levers that turn a house into income. As a leasing agent, I learned conversion: tour to applicant, applicant to signed lease, with discipline and follow-up. And in digital marketing, I learned how today's buyers actually find the home they buy.
Real estate is where all of it converges. I joined Hawaiʻi's Homegrown Realty because their strategy-led, professional approach matches the standard I hold myself to — every transaction handled with intention, transparency, and total accountability.
Licensed across Hawaiʻi, Arizona, and Florida, I work a wider buyer pool than most agents — and bring the same operator-level rigor to every listing and every search.
Background that compounds
Lending, hospitality, and marketing — all of it shows up in how I work for you.
Lending fluency
Former Loan Officer at Cardinal Financial — I understand how buyers actually qualify and how sellers can structure for the strongest financed offers.
Hospitality & STR insight
Years with Wyndham Destinations, Vacasa, and Guesty give me a sharp read on vacation-rental performance, second-home use, and what makes a property generate income.
Digital marketing
A marketing background built around audience targeting, storytelling, and modern content — applied directly to how your property reaches the right buyer.
Brokerage backing
Hawaiʻi's Homegrown Realty provides the principal-broker oversight, contract precision, and luxury network behind every listing and search.
Credentials
Let's Begin